The sad truth
Most tourist tees are lame, overpriced, and made in foreign factories.
How many times have you browsed souvenir tees only to find the same tired varsity letter, Canva turtle icon, lazy cash grabs?
It doesn’t matter if you’re a born and raised Madisonite or a summer vacationer.
The beach town you love deserves better than a samey sweatshop tee.
Made Better
You’re probably thinking, “Okay bro, we get it, you REALLY care about tee shirts.” I’m not going to go on and on about how this is better for the environment, better for you - you’ve heard it all before.
At the end of the day, if you like it, you’ll buy it, and if you don’t, the sun still rises over pretty little Madison, Connecticut.
Designs inspired by the sandy pearl we call Madison. Grown, sewn, dyed, designed… you get the point. Made 100% in the United States of America.
Who Does This Guy Think He Is?
I’m Luke Fumiatti. I make pictures with my computer and my camera, and I do some other things that aren’t really relevant here.
I’ve lived in Madison for almost a quarter century, and that easily qualifies me for the luckiest guy on the planet. This summer is the 24th I’m spending in my favorite place, and I plan on making the most of it. I hope you do, too.
Cheers,
Luke
Contact us
Interested in working together? Jot down your info and I’ll be in touch.